The shop, on Raumerstrasse in the Prenzlauer Berg district north east of the city centre, will open this Friday October 3 with a party that starts at 4pm and promises “good music, something to drink and a chance to mingle with friends and customers old and new”. Owner Max Kuhl and his assistant Magdalena, aka Max 2.0, will be on hand to greet their guests.

After Max’s acquisition of the British Inner Sanctum label followed by another UK latex brand, Rubberluv, and the move to a big store/studio in Hamburg, there will of course be people who will see the Berlin opening as further proof that Mister Kuhl has plans for world domination.

We couldn’t possibly comment. What we can say is that the existence of an Inner Sanctum Berlin store provides another excellent reason for a combined fetish partying and shopping trip to the German capital.