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PORTFOLIOS|Fashion|HMS White Noise

FLOUR POWER: Tessa wears Bastet minidress from HMSlatex Bruit Blanc collection (ohoto: Phantom Orchid)

HMSlatex: making some white noise for the new year

Phantom Orchid’s exquisite photography of HMSlatex secured the label a well-deserved Fetishistas cover in November 2009. Now designer and photographer have collaborated again on HMS’s new Bruit Blanc collection, and we have exclusive images from the shoot

French label HMSlatex is back with a new collection that designer Sophie Richardoz confidently predicts will surprise the label’s many fans.

The mood of the new styles is decidedly dark and intense, representing a bold new direction the brand has taken for the new season.

Called Bruit Blanc (White Noise), the collection was loosely inspired by butoh, the extreme Japanese dance in which “the tortured body of the performer incarnates loss, fear and the question of men’s place in the universe”.

The designs in this collection mix together futuristic elements and pure shapes in shades of white and brown. Pointy shoulders and tear-shaped cut-outs are recurring details.

The images represent another impressive HMSlatex editorial collaboration with talented Spanish photographer and digital artist Monica Chamorro, aka Phantom Orchid, and her team.

The shoot took place in Paris, and the first five images in our gallery, above right, are exclusive to The Fetishistas.

Bruit Blanc mixes futuristic elements and pure shapes in white and brown. Pointy shoulders and tear-shaped cutouts are recurring details

Thursday, 16 December 2010

 




Fashion shoot credits:
HMSlatex Bruit Blanc
Photography, retouching: Monica Chamorro/PhantomOrchid.com. Models: Marine, Tessa. Make-up, flour-throwing: Elen Kergoat. Hair: Yu Nakata. Fabric items, webbed latex necklace/cuff, flour-throwing: Clémentine. Heavy lifting: Math. HMSlatex design: Sophie Richardoz

www.hmslatex.com
www.phantomorchid.com
 
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